Effects of involvement and cultural identity of mainland tourists on the destination image of Taiwan

MA Xiangyang,YANG Song,WANG Bo

Resources Science ›› 2015, Vol. 37 ›› Issue (12) : 2394-2403.

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Resources Science ›› 2015, Vol. 37 ›› Issue (12) : 2394-2403.
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Effects of involvement and cultural identity of mainland tourists on the destination image of Taiwan

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{{article.zuoZheEn_L}}. {{article.title_en}}[J]. {{journal.qiKanMingCheng_EN}}, 2015, 37(12): 2394-2403

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