资源科学 ›› 2017, Vol. 39 ›› Issue (6): 1171-1181.doi: 10.18402/resci.2017.06.16

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森林保健旅游对游客亚健康改善的感知研究

郑群明1(), 刘嘉1, 朱岩1, 钟林生2   

  1. 1. 湖南师范大学旅游学院,长沙 410081
    2. 中国科学院地理科学与资源研究所,北京 100101
  • 收稿日期:2016-11-09 修回日期:2017-02-23 出版日期:2017-06-20 发布日期:2017-06-20
  • 作者简介:

    作者简介:郑群明,男,江西泰和人,博士,副教授,研究方向为生态旅游、森林保健旅游、旅游开发与旅游影响。E-mail:zqmwalter@163.com

  • 基金资助:
    国家自然科学基金项目(41671527);湖南省哲学社会科学基金基地项目(16JD48);湖南师范大学生态文明研究院开放基金资助项目(20151210)

Perception on the sub-health improvement of tourists by forest healthcare tourism

Qunming ZHENG1(), Jia LIU1, Yan ZHU1, Linsheng ZHONG2   

  1. 1. College of Tourism,Hunan Normal University,Changsha 410081,China
    2. Institute of Geographic Sciences and Natural Resources Research,Chinese Academy of Sciences,Beijing 100101,China
  • Received:2016-11-09 Revised:2017-02-23 Online:2017-06-20 Published:2017-06-20

摘要:

深度挖掘森林资源的保健价值,发展森林保健旅游,有助于改善城市居民的亚健康状态。选取海南尖峰岭、湖南大围山和江西庐山的过夜旅游者为研究对象,在构建森林保健旅游体验量表和森林保健功效感知量表的基础上,对301份正式调研数据进行信度和效度分析、验证性因子分析,发现森林保健旅游的三大体验要素是自然景观、生态环境、保健设施,森林保健旅游的三大保健功效为身体健康恢复、心理状态调整、社会关系改善。以健康状态作为调节变量进行多群组结构方程模型拟合检验,发现健康旅游者对“生态环境体验→身体健康恢复”、“保健设施体验→社会关系改善”两条路径感知显著,亚健康旅游者对“自然景观体验→身体健康恢复”、“自然景观体验→心理状态调整”、“自然景观体验→社会关系改善”、“生态环境体验→身体健康恢复、生态环境体验→心理状态调整”、“生态环境体验→社会关系改善”、“保健设施体验→身体健康恢复”七条路径感知显著,健康状态的调节效应得到部分证实。基于此,提出了三点森林保健旅游管理启示。

关键词: 森林保健旅游, 森林保健功效, 亚健康, 多群组分析, 游客体验

Abstract:

Sub-health is a state between healthiness and disease,and can deteriorate to disease if people ignore it. Forest healthcare tourism is a hot issue amongst academic circles and professionals that refers to providing recreational and healthcare activities for tourists. Making full use of forest resources to develop forest healthcare tourism can not only satisfy the needs of sightseeing and vacation but also remove the sub-healthy syndrome of urban residents. We selected vacation areas in Mount Jianfengling,Mount Daweishan and Mount Lushan as study areas,then we constructed a forest healthcare tourism experience scale and forest health perceived efficacy scale. We collected 311 questionnaires from July12th~13th,August 15th~17th and 22th~24th in 2014. Using data reliability analysis,exploratory factor analysis,confirmatory factor analysis,we found that the three major experiential elements of forest healthcare tourism are natural landscape,ecological environment and healthcare facilities. The three major health benefits are recovery of body,adjustment of psychological state and improving of social relationship. Using multi-group structural equation model fitting test, we found that healthy tourists have significant perceptions on “Ecological environment experience → Physical health recovery”、“Healthcare facilities experience → Interpersonal relationship improvement,sub-healthy tourists have significant perceptions on seven paths,“Natural landscape experience → Physical health recovery”,“Natural landscape experience → Psychological state Adjustment”,“Natural landscape experience improvement → Interpersonal relationship”,“Ecological environment experience → Physical health recovery”,“Ecological environment experience → Psychological state Adjustment”,“Ecological environment experience → Psychological state Adjustment”,“Ecological environment experience → Interpersonal relationship improvement”, “Healthcare facilities experience → Physical health recovery”, moderating effect was partly supported. Based on these,three management implications for forest healthcare tourism are discussed.

Key words: forest healthcare tourism, forest healthcare effect, sub-health, multiple-group analysis, tourist experience